Uncategorized, writing

5 Ways to Promote Your Free Book 1 Series Starter – via Lindsay Buroker

I have a couple of permanently free collections – one serious fantasy with a fellow author (The Ruling Elite and Other Stories) and one humorous fantasy (A Fairy Tail and Out of the Bag). Check out my “published works” page for links.

Ruth Nestvold - Indie Adventures

I’ve mentioned before on this site that permafree can be a good method of getting eyes on your books, even if it is no longer as effective as it used to be. This week, Lindsay Buroker has some great suggestions on how to push those free books, despite Amazon’s attempts to hide them:

5 Ways to Promote Your Free Book 1 Series Starter

Highly recommended!

And once you have read that, you might want to check out my list of places where you can advertise permafree books.

Luck and skill to all. 🙂

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Uncategorized, writing

Call to Arms – Book Marketing Results

Interesting results of advertising places. I will have to keep this handy!

Nicholas C. Rossis

Following my Call to Arms, a number of you responded by sharing with me your book marketing experience. I now have about a hundred responses by some fifty authors. Although some of the responses were expected, there were quite a few surprises in there for me.

Methodology

For anyone wishing to take a look at the raw data, you can download this Excel spreadsheet. I grouped the results according to whether the book was offered full-price, discounted or free. I also have a fourth category titled Other, that includes any entries where this was not specified.

To compare the various ad media, I came up with a number that represents the ratio between number of sales and cost of advertising. In other word, if you spent $1 and had one sale, then this number would be one. If you spent $1 and had two sales, the number would be two, etc.

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reblogged, writing

If You Don’t Enjoy Marketing, You’re Doing It Wrong

I totally need to figure out marketing, and this seems to have a lot of solid, time-tested advice in it. I’m guilty of feeling overwhelmed with just my day-to-day writing and household tasks, much less all this other stuff. Well, 2014 is a new year and so calls for a new approach … right? 🙂

David Gaughran

Snake-oilI can already feel the heat from approaching pitchforks!

But if you hear me out, I think I can convert at least some of you to the idea that if you don’t enjoy marketing, you’re doing it wrong. Let me explain.

Sometimes marketing can seem like a Sisyphean task. There’s always something you could do to promote your work, and there’s never enough hours in the day. Many writers are already hard-pressed with demands from the rest of their lives and have to battle hard to carve out writing time. The pressure to promote squeezes that precious writing time even further.

On top of that, many marketing tasks just seem unpleasant. Writers can often be introverts who don’t like pressing the flesh – either in cyberspace or meatspace – and the very idea of marketing is hive-inducing. I get that, I really do.

But it doesn’t have to be that…

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